|
| |
Investor Relations
Our objective is to help each client establish
a foundation of quality investors by expanding and diversifying
the team's existing investor base. As the alternative asset market
has grown, so has the need for regular communication with the investors
who currently support the fund manager, as well as with those investors
who may consider investing in future funds. Regular dialogue
and the provision of timely, accurate updates are essential to developing
lasting relationships between investors and management teams. For
general partners with a clear focus on new investments, and managing
portfolio companies, this process can be a distraction to sourcing,
closing, and managing portfolio investments.
Fortress Group can assist the fund manager's investor
relations process and further promote close ties between partners.
Discussing the fund's investment progress and financial performance
are key aspects of such relationship management. Investors, in turn,
often wish to contribute their own feedback and suggestions regarding
portfolio development, strategic advice, interest in co-investment
opportunities, or other matters.
The investor relations process should not be confined
to existing limited partners. Many investors will be unable
to commit to a fund but may wish to monitor a team's progress, with
the intent to invest in a successor fund. Again, Fortress
can facilitate this dialogue on behalf of the general partner and
increase the market's awareness of - and future interest in - the
fund manager's subsequent offerings.
Areas of particular attention in our investor relations
process:
| • |
Ongoing support of GP relationships with closed
investors |
| |
| • |
Continued communications with prospective investors for
the GP's subsequent funds |
| |
| • |
Distribution of notices regarding GP operational or portfolio
developments |
|
|
|
|
|
|